MUMBAI: Spanish Broadcasting System, Inc. (SBS) announced that Elisa Torres will head the Radio Network division effective immediately. AIRE radio networks has a strong cross-platform presence in the leading media markets in the country, and includes a number of iconic brands and franchises — both broadcast and digital and produces legendary marquee events including the ‘La Musica en Privado’ and ‘AIRE Privados’ as well as other major events. Torres will report to SBS president and CEO Raul Alarcon.
In her newly appointed role at AIRE radio networks, Elisa will oversee all aspects of operations, including personnel, policy and administration, as well as overall network strategy. In addition, Elisa will direct all affiliate and syndication efforts and will establish and oversee all financial planning, including budgets, pricing and sales goals for the division.
“I join with all of you in welcoming Elisa to her new position at AIRE Radio Networks and in pledging our wholehearted support as she undertakes to lead our network to new levels of operational excellence,” stated Alarcon.
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Elisa is a media veteran with extensive experience in radio, marketing and revenue. She has been with SBS for more than three years, most recently serving as SVP of affiliate corporate sales AIRE radio networks. She also previously served as VP of distribution for Cumulus Media/Formally ABC radio networks from 2004 to 2013.
