MUMBAI:Known for its innovative content and special shows, MY FM organizes ‘Shakti ke 9 Roop’ a special program for their listeners this Navratri. MY FM intends to profile nine contemporary females who have done some extraordinary work; this unique initiative aims to highlight the women empowerment through their bravery acts. The show is to be aired between the time slots of 7-11am during all the 9 days.
MY FM’s show ‘Shakti ke 9 Roop’ takes an opportunity to feature the brave women who have fought a battle against dowry, acid attacks; these women are working as social activists for rescues, rehabilitate and reintegrates sex-trafficked victims in the society. MY FM salutes them through this unique show. Other than this MY FM will also play Navratri special Vaishno Devi Katha during all 9 days in our spiritual time band ‘Aaradhna’.
MY FM CEO Harrish Bhatia said, “MY FM has always believed in encouraging women through different shows. This year MY FM has came with this innovative idea where the Naari Shakti will speak out and enlighten the world with their women power. These nine women have shown us the faces of our nine Devis who had fought bravely in past. Being a customer centric channel we have also dedicated the morning time slot to Vaishno Devi katha and we will continue doing such shows throughout the festive season.”
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