IRF 2013: RadioÆs selling power is under estimated
MUMBAI: Selling process does not follow straight line anymore. Innovative media planning and most importantly creating a ‘jugalbandi’ (partnership) with ...
Tag: India Radio Forum
IRF 2013: Radio needs to explore emerging markets beyond metros
MUMBAI: The low profiled but ubiquitous radio is the voice of emerging India beyond the metros- a market that is ...
