MUMBAI: Fulfilling the responsibility of donating the money to the most deserving Delhiite underRaunac Ki Dilli – 10 lakh tere haath, RED FM donated Rs 10 lakhs to the much deserving participant Shikha. She was felicitated by cricketer Gautam Gambhir in an event held at Ambience Mall on November 26, 2014. Shikha was chosen the winner because of her heroic struggle after being exploited by her father for two years.
RED FM received tremendous response from its listeners in terms of number of stories from the callers. The kind of stories that were aired on the channel were so touching that the listeners were compelled to contact RED FM to extend their help and support. Shikha was chosen to be the winner as hers was the most sensitive case amongst all.
Felicitating the winner at the event, Ms Nisha Narayanan said, “Today, radio has emerged as the most preferred means of communication for the listeners. After several successful events this year, we got the opportunity to run this unique cause-related initiative. The overwhelming response that RED FM has received for Raunac ki Dilli – 10 lakh tere haath has further strengthened our confidence that we moved into the right direction by taking up the responsibility of donating Rs 10 lakhs on behalf of the unknown caller. We are extremely proud to be part of an initiative which helped in changing the life of someone. It is very encouraging for us to have taken a big leap with this first- of –its kind initiative and watching radio turn into a medium for communication and awareness”
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After suffering for two years, Shikha filed a complaint against her father. Her father is in jail for the crimes that he had committed but Shikha’s future was in dark until RED FM came forward and decided to give Rs 10 lakhs to help and support her.
Gautam Gambhir who felicitated the winner, has been actively involved in social work. He already has a NGO by the name of ‘Gautam Gambhir Foundation’ which works for the betterment of families of the martyrs of armed forces, underprivileged children especially girls and environmental issues.
