MUMBAI: Of Monsters And Men exclusively premiered their new music video for ‘Crystals’ on Entertainment Weekly and VEVO. ‘Crystals’ is the first single from the group’s anxiously anticipated second full-length record, Beneath The Skin [Republic Records], in stores everywhere and available through all digital partners on 9 June, 2015.
In the video directed by Arni & Kinski and shot in Iceland, the band performs the enigmatic and entrancing anthem amidst a breathtaking and intricate backdrop. On the new video the band says, “Working with Icelandic directors and an Icelandic crew was a new and enjoyable thing for us. Being able to communicate in Icelandic made this a relaxed experience. Now it’s time to share the video with the world and we hope people like it.”
‘Crystals’ continues to shine for Of Monsters And Men. Since its VEVO debut, the equally stunning lyric video has amassed over 2.5 million YouTube/VEVO views and counting.
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This video was followed by ‘I Of The Storm’ and adds to the band’s already 200 million views accumulated on their YouTube/VEVO channel.
The band is currently on a sold out headlining tour of the U.S. giving audiences an intimate first look at the new music as well as making stops at music’s major festivals including: Sasquatch, Lollapalooza, Austin City Limits as well as headlining sold out stops overseas.
Of Monsters And Men have come a long way from their native Iceland. They quickly became a phenomenon in 2011 with the quadruple-platinum ‘Little Talks’ and their chart-topping debut, My Head Is An Animal, which has since moved 2 million copies worldwide. Since then, the group have delivered rapturous performances at festivals such as Lollapalooza, Bonnaroo, Coachella, Newport Folk Festival, Osheaga, Glastonbury, Reading and Leeds, Pukkelpop, and Splendour in the Grass as well as at countless sold out headline shows the world over. They have charmed TV audiences with appearances on The Tonight Show with Jay Leno, Late Night with Jimmy Fallon, The Graham Norton Show, and Saturday Night Live. In the midst of it all, they lent the single ‘Dirty Paws’ to a trailer for The Secret Life of Walter Mitty and the iPhone 5 introduction video, while ‘Silhouettes’ was featured on The Hunger Games: Catching Fire soundtrack.
