MUMBAI: After all hardwork put in to organize the dashing dance music around India and other countries, it was time for Sunburn organizers to applaud and appreciate the efforts and hard work of the people associated with the company.
Percept Limited joint managing director and Sunburn Inceptor Shailendra Singh said, “I truly feel that this is a momentous occasion, a chance to celebrate all the blood, sweat and tears that went into our last season. I felt it was important to appreciate and applaud all those who worked so hard overcoming everything that was thrown our way.
Celebrities like Kapil Dev, Varun Dhawan, Suchitra Pillai, Queenie Dhody, Rashmi Nigam, Rocky S, Radhakrishna Nair, among others were invited to present awards and felicitate those team members who out-did themselves making Sunburn the brand it is today.
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Veteran Cricketer Kapil Dev said, “This is something different, it’s a flier; I saw the crowd dancing in Sunburn Noida from the terrace of my office and that’s when I told Shailendra that he should put his foot on the pedal on this one. Making magic happen for tens of thousands of India’s youth is pure inspiration.”
Singh said, “It’s also brilliant that Brand Sunburn has the power to unite fashion, music, sport, and entertainment, and we have some of our biggest fans here tonight.”
The final award of the evening was presented to the ‘Star performer’ by Varun Dhawan, who is a big fan of Sunburn himself. Dhawan said, “Sunburn is so crazy that it turns my world upside down. When I was studying in the UK all my friends had some or the other festival to boast about, Sunburn is my answer to them and I am even more proud that this is an Indian product that has made it globally.”
He concluded saying “I have seen many awards ceremonies and out of all of them, this award ceremony has been the most entertaining I have ever witnessed”.
In 2013-14, next edition of Sunburn will expand its footprint in other parts of the country and across the globe to Singapore and Indonesia.
Brand Sunburn witnessed over 250,000 people who cumulatively attended all the outdoor events in the past six months.Sunburn is fast putting India on the map as a global music tourism destination. Over the past twelve months, Sunburn has brought down five of the top 10 DJs to India, including – David Guetta, Afrojack, Swedish House Mafia, Armin Van Burren, Paul Van Dyke, Fedde Le Grand and Tiësto.
