MUMBAI: The seventh edition of the Dubai Lynx awards announced its winners in a ceremony held last evening. While other categories displayed a good show, radio put up a dismal performance with only three wins, bagging the silver and bronze metals.
In radio, Y&R Dubai picked up a silver and bronze metal for its ‘Danger on My Mind’ and ‘Buried’ campaigns respectively. Apart from that, Memac Ogilvy picked up the second silver metal for its campaign ‘Rescue Radio – Tagalog Rescue’ for the advertiser Sawa Mninjah. This year there were no gold metals or grand prix awarded in the category.
A total of 185 winners were selected, of which six grand prix, 26 gold, 69 silver and 84 bronze trophies were awarded.
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Special awards were also given out to various agencies where the ‘Network of the Year’ trophy was bagged by Leo Burnett, with Y&R and JWT coming in at second and third respectively. The ‘Agency of the Year’ award was picked up by Y&R Dubai, Memac Ogilvy Dubai at second and JWT Cairo third.
Interesting Times, Beirut won the ‘Independent Agency of the Year’ award where We Are Pi, Amsterdam came in second and the third spot was occupied by Kairo, Cairo. The ‘Media Agency of the Year’ award went to Starcom MediaVest Group, Dubai with Mindshare, Dubai at second and UM Dubai third.
The special ‘Lynx Palm’ award given to the most awarded production company was conferred to Lighthouse Films, Cairo. It was followed by Clandestino Films, Lebanon coming in second and Big Production, Paris at third spot.
The ‘Advertising Person of the Year 2013’ was awarded to WPP director Middle East and North Africa Roy Haddad, while the ‘Advertiser of the Year’ award was won by Batelco (Bahrain Telecommunications Company). The award was collected by the company’s general manager consumer unit Muna Al Hashimi.
The ceremony also announced the winners of the Young Lynx Competition, where the Mindshare Dubai team comprising of Yara Maroun, Melhem Najem and Ana AlHakim picked up the first prize. The Drive Dentsu team came in second, followed by TBWA/RAAD UAE at third. Special mentions were also given to FP7/DXB, Y&R Dubai and DDB Dubai.
The winner of the new Dubai Lynx Masar Student Creative Award was Hala Makhlouf who beat 117 other competitors to take the prize.
