MUMBAI: Remember ‘School Chale Hum’, the song that played through 2006? The song is making its way back after almost a decade with Nestle India.
Nestle’s sole purpose of recreating the ‘School Chale Hum’ anthem is to create awareness about the education of the girl child. #EducateTheGirlChild is in association with Nanhi Kali, an NGO imparting education to underprivileged girl children across India.
In support of the cause, the musical trio of Shankar, Ehsaan and Loy put together a new music composition along with lyricist Anvita Dutt and singer Harshdeep Kaur. Their intention has been to give the original composition, a new life. Young girls from the Nanhi Kali Program, the partners for this corporate initiative also participated by singing the song along with the lead singer.
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Confirming the same, Harshdeep said, “Young girls joined me in the recording in their school uniforms. It was lovely singing with them.”
The singer further added, “The composition by Shankar-Ehsaan-Loy is an extension of the earlier ‘School Chale Hum’. This is more modern, groovy, positive and energetic. The instruments used in this song too are different, yet they connect. Even a non-music person would easily connect with the track.”
Speaking on the partnership, Nestle India chairman and managing director Suresh Narayanan said, “Music is one of the most powerful and influential means of uniting people for a cause. As part of our corporate social initiative, #EducateTheGirlChild we decided to create further awareness about girl child education through a song. This song represents the collective societal objective to spread awareness and evangelize support for the cause. We are humbled by the positive response that we have received from our corporate social initiative to educate the girl child. Educating the girl child has a much larger impact. Not only does education improve the lives of the girl child, it also brings positive changes to their families, communities, and economies.”
Sharing their thoughts on this anthem, the talented team of Shankar, Ehsaan and Loy said, “Education is the way forward for progress. Education of the girl child in a country like India is of utmost importance as it will give the girl a chance to progress and to be independent, which will contribute to the betterment of society as a whole. We are honoured and grateful to be associated with Nestle India for this cause.”
Adding to this further, Bharat Bala said, “We need to do everything we can to make quality education an immediate reality for every girl child around the country. I’m proud and honoured to be a part of this important initiative because when we educate our girl children we build a more empowered and enlightened nation. Let’s come together to give a voice to our youngest and most curious minds.”
Check the original video here –
‘School Chale Hum’ was initially produced by Bharat Bala Productions. ‘Sarva Shiksha Abhiyan’ aims at boosting the objective of universalisation of elementary education. However, the situation continues to be grim with 20 million girls still dropping out of school each year.
