MUMBAI: Music channel 9XM has launched a mobile site – WAP.9XM.IN.
Apart from the music videos and wallpapers of the latest Bollywood movies such as Delhi 6, Billu Barber, Jai Veeru, etc; the mobile site will also offer the best of 9XM’s animated characters, mobile games, special ringtones, themes and loads of interesting features that will entertain a visitor.
The site will features the best of the popular 9XM characters such as Bade Chote, Bheegi Billi and Betel Nuts.
Says INX Media music entertainment channels head Vikas Varma, 9XM has become a part of the youth culture organically by giving young people a platform to express themselves. We have seen the Channel being watched not only at homes but in canteens, colleges, shopping malls, gyms, coffee shops and other youth hangouts. It has also taken on a life of its own on the internet with the 9XM characters being adopted by numerous social networking sites. With the launch of the mobile site, we will stay connected with 9XM viewers even while they are on the move. I am confident that the mobile site will receive an equally encouraging response from 9XM viewers….
9XM, which claims to be India’s leading music entertainment channel, is owned by INX Media, part of the INX Network. Launched in October 2007, 9XM claims to have overtaken all other music channels within three weeks of its launch.