MUMBAI: Motorola has tied up with Airtel for Motomusic, a comprehensive mobile music service on the web1 and WAP1 offering approximately 350,000 easily downloadable, high-quality digital music to Airtel consumers across India.
Motomusic content includes ringtones, full songs, wallpapers and music video clips integrated with mobile devices. The company, that recently launched its Motorokr handset in India equipped with a music library powered by the recently acquired Soundbuzz, is currently available on several Motorola mobile phones, the recently launched ROKR E8, ROKR U9, refresh models of ROKR E6 and ROKR Z6, RAZR2 V8, SLVR L9, MOTOYUVA W230 and W270.
Through Motomusic, the consumers can enjoy their favourite tunes anytime, anywhere by accessing the online music portal at www.hellomoto.com/in/music through Airtel Live. The service includes songs of wide range of genres including sizzling Bollywood, classics and evergreen, International music, regional language melodies and devotional songs from the top music labels.
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The new service is made possible through Motorola’s recent acquisition of Soundbuzz, one of Asia’s leading online and mobile music retailers.
The service allows consumers to download full songs, ring tones, music video clips and wallpapers to both their PC and mobile at the same time. The service also offers MUSIC ID application on Motorola phones, which enables users to identify recorded songs and their music artists, and download the songs instantly from the Motomusic website.
Motorola director of product and solutions, India & South West Asia Faisal Siddiqui commented, “Motorola is dedicated to delivering innovative products and unique experiences to people in India. It gives us great pleasure to build on our relationship with Bharti Airtel. Through this alliance, we will complement our strengths to offer consumers a wide choice of rich media content through a simple, easy-to-use service.”
Airtel mobile services chief marketing officer Sanjay Gupta stated, “Airtel is synonymous with music, and in the past we have introduced many innovative services that enable our users to conveniently access music of their choice on their mobile phones. We are delighted to partner with Motorola to bring MOTOMUSIC to the Airtel user. We recognize the intuitive appeal of music and believe that this will further underline our commitment to enrich the experience of all Airtel consumers.”
The Motomusic team is building a library and website to provide consumers more videos, wallpaper and other short-form video content.
