MUMBAI: Maxus has cornered three nominations in the Best Media Innovation-Radio category at the forthcoming Emvies 2009.
The Emvies, organised by the Advertising Club of Bombay, have announced the shortlisted agencies for the 2009 honours.
Maxus’ work for Vodafone, Nokia 5800 Xpress Music and Fastrack has fetched it the three nomiations, while TME has picked up a nomination for Parle G. Madison Media Infinity has been nominated for Saffola Life.
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Digital Radio Broadcasting (Red FM) too has picked up a nomination in the Best Media Strategy – for the Bajaate Raho Awards 2008, while Lodestar Universal’s work on Radio City’s Planet Radio City has fetched it a nomination in the same category.
Maxus’ work on Nokia Xpress Music has also fetched it a nomination in the Best Media Strategy – Consumer Durables.
The awards for media innovation at the Emvies are given away in the areas of Television, Radio, Print, Direct Marketing, Ambient Media/Out of Home (OOH), Digital, Cinema and Events segments.
