MUMBAI: Lady Gaga’s manager Troy Carter will join the line-up of keynote speakers at this year’s Digital and Music Matters, to be held from 22-26 May in The Ritz-Carlton, Millenia Singapore.
Carter is the CEO and founder of Atom Factory, with artiste management of Lady Gaga, Mindless Behavior, Greyson Chance and Priyanka Chopra. Carter has been instrumental in deploying radical new marketing techniques to grow the Gaga machine into a global media and entertainment powerhouse. Currently Carter and Lady Gaga have begun development of Backplane, a new social-media platform that blends celebrity and technology.
The programme will cover a range of informative panels in the digital space covering topics such as financing options, multi-screen consumption habits, building social media success, an in-depth look into connected devices, gaming in the digital world and more.
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Some other keynote speakers include Jasper Donat, Michael Ellis, Ralph Simon, Ted Cohen, Adam Smith, Shridhar Subramaniam, Mandar Thakur, Atul Churamani, Vijay Nair and Soumini Paul.
