MUMBAI: Dinamalar.com has appointed S Balasubramanian as head of marketing, New Media. Prior to joining Dinamalar, Balasubramanian was senior vice president – ad sales at Galatta.com..
Dinamalar.com, part of the group that runs the leading Tamil daily Dinamalar, currently has more than 35 million page views and occupies the 130th place among Indian websites as per Alexa rankings, says a company release.
The website claims to have around eight million visitors per month. Among the visitors, about 38-40 per cent are Indians, while the rest are from overseas – most of the NRI traffic came from the US, the Middle East, Australia, Singapore and the UK.
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The company says Dinamalar.com was ranked 280th as per comScore in India and Dinamalar.com also has a mobile application, which the customers can download on their mobile phones to read the news. So far, the website claims to have 94,000 downloads on mobile applications with five million pages views every month.
