MUMBAI: Over the years, Radio has played a major role in being a great mode of information sharing and a way of communicating largely to the masses. We being in the 21 century, have seen the rise of technology. But radio is one of the oldest mediums that has stayed true to its roots and still holds a prestigious medium. Especially during these crisis where the planet has gone under lockdown due to COVID-19 pandemic, RJs are doing their best, working effectively from home providing entertainment, and educating masses to the fullest.
Amongst these, we have our very own ‘Mumbai Ki Rani’ Malishka who is setting a great example for all of us. Her constant efforts of helping the society in these crucial times not only marks herself as a remarkable jock but also a responsible conscious citizen of the country.
While her current social media posts clearly indicate that she is making the best use of her powers, she also explains how she started her bit of helping people out, “I figured out that lockdown needs entertainment but at the same time information too. I started off with Instagram live videos after which I planned on informing the audience about some primary information that they should know about (e.g. testing kits been made, where will you get ration from), I thought about the power of my voice including social media and what impact it can make. I tried connecting to the right people to help those in need. Amongst these, there were listeners too who got in touch with me for help.”
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“At this point, you truly feel the power of radio. I am happy to be a mediator and help those in need,” added the Mumbai Ki Rani.
She mentioned that a lot of people are getting in touch with her and she is trying her best to help them out through the medium.
Malishka has a message for her audience in which she says, “Mind your mental health, don’t give into rumors and the other thing is while you are at home try figuring out a way on how you can help others without getting out. When we need to become conscious individuals.”
In order to help people stranded and raise awareness, RED FM along with Malishka has too rolled out initiatives ‘Think About It’ and ‘Let’s Talk’ which draws attention to topics related to migrant laborers, mother nature, and once this lockdown is over how are we going to take care of it, minding mental health and much more.
Check out video link of the above mentioned shows here:
Check below Malishka’s posts on Twitter that will surely inspire you.
We have been practicing strict lockdown for over a month and people are running out of many things for the home beyond just food items.Can we hope that online shopping and delivery of other essential products will start soon,in a safe way for all? @PMOIndia @DIPPGOI @AUThackeray
— Mumbai Ki Rani (@mymalishka) April 28, 2020
@mymalishka explains how a simple intiative on #radio changed lives of many unsung hero's of India #powerofredfm #powerofradio #covid19 #lockdown
Watch the full video https://t.co/5jekqFoGuf
— RedFMIndia (@RedFMIndia) April 25, 2020
And I’m hoping Dear Mumbai Police you Do not let them get away with this. They start with the animals coz it’s easy to be cruel there. All the best. In you I trust. https://t.co/0yOk9eqhLX
— Mumbai Ki Rani (@mymalishka) April 24, 2020
Where are you Pia? Also would you pls DM me Your number? Your baby is gonna be beautiful 🙂 https://t.co/GYgack4Ef2
— Mumbai Ki Rani (@mymalishka) April 21, 2020
That’s amazing. Thanks for reaching out @mehtamit1105 🙂 I hope we can continue to do whatever we can to connect people to those in charge who can help. https://t.co/IgFrDZZIap
— Mumbai Ki Rani (@mymalishka) April 19, 2020
Thank you so much @CMOMaharashtra @OfficeofUT @AUThackeray @satejp for helping us out and hearing our voices during these trying & uncertain times!Thank you so much @mymalishka for helping our voices reach them
Yes! WE DID IT! Hum jeet gaye! @ChangeOrg_India @prarthana2103 https://t.co/eNULm4PIRj— tejaswinniethepooh (@teja_main_hoon_) April 17, 2020
