MUMBAI: Get ready to be swept away by a cross-cultural sonic wave as Indian pop powerhouse Ritviz joins forces with pop-R&B sensation Hasan Raheem from Pakistan, for their new track “Mehrbaan”. Their exciting new collaboration is a genre-bending fusion of vibrant melodies, heart-thumping rhythms, and evocative lyricism that will resonate with listeners around the world.
Releasing on June 21st, 2024, “Mehrbaan” represents a foray into new musical territories for both artists. Ritviz – India’s No.1 streamed Independent Artist on Spotify (2020 & 2021), whose music is more than just a sound; it’s a cultural tapestry and a bridge between generations and traditions – presents the next chapter of his musical journey with a track that sonically unites audiences with a kind of magic that has you humming all day. Raheem – Pakistan’s Breakthrough Artist of the Year (2021), a certified doctor who has taken the music world by storm with his unique blend of genres and heartfelt lyrics, dives in to deliver yet another lyrical masterpiece in his soulful voice. This highly anticipated song features Ritviz flexing his talents as composer, producer, and lyricist, crafting both the music and delivering two powerful verses. The energy shifts gears as Hasan Raheem steps in, belting out a captivating hook and bridge section, promising a dynamic and unforgettable listening experience.
“This collaboration felt like a natural progression,” shares Ritviz. “Hasan’s music has always resonated with me, and I believe our creative energies collide beautifully in ‘Mehrbaan’. I continue to create music that inspires me, and it’s been an honour to collaborate with him on this track!”
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Raheem echoes the sentiment, “Working with Ritviz on ‘Mehrbaan’ was an absolute joy. We connected instantly over our passion for music and storytelling, and it’s translated into something truly special. This song is more than just a collaboration; it’s a symbol of the bridges music can build.”
Beautifully tying in the essence of both of these artists, and of the unity behind the track, multidisciplinary artist Santanu Hazarika has lent his design charm to the artwork, contributing to his existing body of work in the Ritviz universe. A true reflection of the blend between the playfulness between the artists, and the integrity and unity of their work, Santanu has encapsulated his thought process by sharing that “Ritviz & Hasan coming together seems like such an organic fit & it’s such a delight to create for both of them, especially for such a special project. It also seems like an organic way to grow alongside the Ritviz universe, where we’ve taken on a different tonality to highlight a new phase of his career.
With its contagious energy and undeniable melodic charm, “Mehrbaan” is poised to become an instant global anthem. Stay tuned for further details on the release date and more sneak peeks into this exciting collaboration.
