BLACKPINK is now reigning K-pop group over BTS

#22

#27

#15

#18

#1

#2

14M
(doubled in a year)

9M
(increased by 2.5 times in a year)

#1 (4.5B yearly views), 

followed by Mainstream Pop and Latin artists

#62 (1.2B),
because the biggest hits are published on the Big Hit Entertainment’s channel (which manages them), the placement is lower

Kill this love

(647M since April 2019)

Boy with Luv feat. Halsey 

(608M since April 2019), 

Guinness World Records 2020 for the most viewed YouTube video in 24 hours and most viewed YouTube music video in 24 hours by a k-pop group

DDU-DU DDU-DU
(just hit 1B views since June 2018)

DNA
(866M views since September 2017)

3.1M (+2M yearly),
#365 overall

17.6M (+5M yearly),
#43 overall

21.4M
(+9M yearly)

21.1M
(+7M yearly)

Not posting under group’s individual account.

#2 among artists posting under their own account (not label’s):
672M yearly plays,
monthly plays increased by 5 times in a year. Every other place in the Top 10 is taken by Hip Hop artists.

Chris Brown, Drake, Skrillex, Halsey, DJ Snake, Thalía, The Chainsmokers, Steve Aoki

Cardi B, Lele Pons, Major Lazer, Zedd, The Chainsmokers, DJ Khaled, Steve Aoki, Pharell Williams