MUMBAI: Big 92.7 FM Mumbai Station announced the promotion of Sonal Bhandhari as the Corporate Sales Head thereby strengthening its Ad Sales Team. Bhandari will be responsible for the management and growth of the advertising revenue for Mumbai while spearheading the entire Mumbai Corporate sales team.
Commenting on the new development Big FM Mumbai station head Neerja Dhillon says, This is an exciting and challenging period in the industry, where advertiser budgets have tightened and the radio industry is attracting newer Clients who are realizing the effectiveness of this medium whether its cost factor or the reach. We are happy that we have found in Sonal the right mix of creativity and commercial acumen. With her spearheading the corporate sales team in Mumbai, we are confident of providing our clients with better customized advertising options and superior servicing, ensuring complete solutions to our clients….
Prior to this new development, Bhandari was part of the Sales Team in the position of Group Account Manager since July last year. With a strong background in media sales, she has, prior to joining Big 92.7 FM, worked with SS Music, NDTV and also did a brief stint with Balaji Telefilms, all in the sales capacity. She has completed her MBA in Marketing from Mumbai University and is a commerce graduate from NM College, Mumbai.