MUMBAI: According to the RAM report for the 23rd week, retro station Big FM Bengaluru held the top spot, followed by Radio City Bengaluru which was previously in the number position for several weeks. Big FM reported a market share of 21.7 per cent with a TSL of 8.11 and TARP of 2.5, while Radio City was 0.4 per cent behind Big FM in market share at 21.3 per cent.
Other stations that did well in Bengaluru include Radio Mirchi, Fever FM and Red FM, which reported market shares of 16.9, 12.8 and 6.9, respectively. In the city, Big FM’s show- ‘Big Coffee’ with RJ Shruti reported the highest TARP of 5.9 per cent (12+ years), followed by Radio City’s show- ‘City Mathu’ with RJ Pradeep with a TARP of 5.1 per cent.
In Mumbai, Radio City topped with a market share of 17.7 per cent, followed by Big FM with a market share of 16.4 per cent. Although Fever FM took the third position with a market share of 13.9 per cent, it had the highest TSL- 6.23 in the city as compared other stations in the city. Radio Mirchi held the fourth position with a market share of 13.6 per cent. ‘Suhana Safar’ with Anu Kapoor recorded the highest TARP of 3 per cent (12 years plus) in the city.
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In Delhi, Fever FM took the first spot with a market share of 18.8 per cent, 5.14 TSL and TARP of 1.4 per cent. Radio Mirchi came in second with a market share of 13.1 per cent, followed by Radio City and Big FM with 12.3 and 12 per cent, respectively. In the capital city, Fever FM’s show ‘Evening Drive’ with Nitin, held TARP of 2.6 per cent.
In Kolkata, Radio Mirchi held a market share of 19.3 per cent, followed by Big FM, Fever FM and Oye FM with market shares of 15.5, 12.7 and 10.9, respectively. ‘Kaali Kotha’ with RJ Jaganath held the top position in the city with a TARP of 3.8 per cent.
