MUMBAI: Reliance Broadcast Network Limited (RBNL) has appointed renowned chef Rakesh Sethi as the network culinary head.
Referred to as ‘Big Chef’, Sethi will take on RBNL’s radio and television division with shows that will include sharing recipes, updates on food, chats with prominent personalities, advice on diet and nutrition among others.
Sethi will present a special segment on Big FM across its 31 Hindi speaking markets (HSM), everyday between 1-2pm. He will offer information on nutritional aspects of food and how to retain them while cooking. There will also be a ‘Food Trivia’ section where he will share interesting tips.
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Besides radio, Sethi will be a part of Big Memsaab on Big Magic and Big Punjaban on Spark Punjabi. On these shows, Sethi will act as a mentor to contestants, leading them through the competition and while also hosting special workshops with them. Additionally, he will present a special family reality series on both channels called Saas Bahu aur Swad.
Moreover, on-ground activations are also planned on Big FM, digital platforms and on the network’s television channels. He will meet with audiences across various cities conducting workshops on the same.
Prior to joining Reliance Broadcast Network Limited (RBNL), Sethi was food editor for a speciality food channel and hosted the popular show ‘Tea Time with Chef Rakesh Sethi’. With over 30 years of experience in the hospitality industry, Sethi has experience of India’s most reputed hotels and is amongst the country’s finest chefs.
Commenting on his appointment Sethi said, “I am delighted to have come on board the network of Reliance Broadcast, which is known to reach out to audiences in new and exciting ways, across multiple platforms. Together, we will share and celebrate our country’s love for good food that is such a central part of the life and culture in India. I look forward to working with the team and creating, producing and distributing an assortment of offerings that meet the taste buds of Indian audiences.”
