MUMBAI: Global artist Badshah, who recently dropped his fiery new single ‘Tabahi’ with the beautiful Tamannahh Bhatia, will now have an exclusive AR themed Lens dedicated to his album ‘Retropanda’. Badshah, who is known to always break the barriers with every launch, partners with Snapchat to launch the Retropanda themed AR lens.
The lens overlays a complete 3D Retropanda on the user’s face that mimics the head movement and grooves with you and the song Tabahi. The Lens will be available today onwards on Badshah’s Snapchat public profile – badshah as well.
All the fans will now be able to have their own version of ‘Retropanda’ while also dance to the music that will be embedded on the lens.
Badshah talking about his new single said, “ Tabahi is crazy, it’s something you will connect with as you listen in and I know you will and if you don’t, then listen to it again! 🙂 The single is packed with nostalgia and you will experience and enjoy retro sounds with a twist. ‘Tabahi’ featuring the super talented Tamannaah Bhatia, is definitely fiery. We shot for it over 2 days and in my hometown and I am sure the video is Tabahi in itself.”
Talking about his own Retropanda themed AR lens, Badshah said, “An AR lens is always exciting and especially for my latest love, my album Retropanda, there is no better time than now to have it! And now that I say it out loud, Retropanda is definitely a universe that comes alive with the song! Not only can listeners turn themselves into their version of Retropanda but also enjoy the song while vibing & capturing fun moments. I always look at doing something new with every release and partnering with Snapchat for an AR inspired lens was an obvious next step.”