MUMBAI: All India Radio is broadcasting â€?Galli Galli Sim Sim’, the beloved children’s television program on Cartoon Network and POGO, across its 11 cities including Alwar (Rajasthan), Bilaspur (Chhattisgarh), Hazaribagh (Jharkhand), Jabalpur (Madhya Pradesh) Jallandhar (Punjab), Jammu (Jammu & Kashmir), Jamshedpur (Jharkhand), Jodhpur (Rajasthan), Raigarh (Chhattisgarh), Srinagar (Jammu & Kashmir) and Udaipur (Rajasthan).
The new Galli Galli Sim Sim radio program is supported by MetLife Foundation. The radio episodes promote messages such as hand washing with soap, eating healthy foods and a balanced diet, getting physical activity, the importance of immunization, and more. The content of the radio program has been produced by adapting material from over 1500 existing Galli Galli Sim Sim television segments. It will be aired thrice a week over 52 weeks.
The radio show also has a contest where every week children can win goody bags and at the end of the contest 11 children will get a chance to meet with the much muppets, Chamki and Grover come in Delhi.
Galli Galli Sim Sim executive director Sashwati Banerjee said, We’re really excited about extending Galli Galli Sim Sim on radio to reach many more children and families with additional messages on health and nutrition. Given the immense need to promote good health and nutrition in India, this is a very important venture to us, which supplements the work we’re already doing via television and outreach….
The Galli Galli Sim Sim radio program is the only show currently on-air for the young children.