MUMBAI: Lending an easy availability of international music for aficionados, 9XO international music channel has teamed-up with Techzone, aggregator, developer, publisher and distributor of Entertainment content, and launched an online music store.
The online store www.9XO.56060.in boasts of a collection of the best of international music which can be sampled and downloaded by listeners on their computers and personal devices. The catalogue consists of music, videos and wallpapers.
Speaking on the initiative,9X Media Group SVP Digital Vibha Gosher said, “We are extremely pleased to partner with Techzone for this initiative. In India, International music is seldom promoted in comparison to other genres of music content. Despite of this, the consumption of international music on mobile is almost five to seven per cent of the overall music content in the country. In the age of smart phones and tablets, great content, at an affordable price point powered by robust technology is a sure formula to make a significant footprint in the Music industry. The availability of a large repertoire of international songs on the store will definitely make it the preferred destination for international music enthusiasts.”
Apart from the webstore, 9XO along with Techzone has also created WAP portal to download videos, wallpapers, ringtones and audio packs on mobiles.
Techzone director Naveen Bhandari said, “We are glad to be associated with 9XO in creating this online web store. Techzone is the only player in India that has presence in the international music market and captures majority for mobile. Our users are mobile and internet savvy and the online store is a part of our efforts to make the entire gamut of international music available to consumers legally and at a very affordable price. We are sure to delight our users with the large library of songs and video titles available through our online store.”