MUMBAI: Enhancing the joy of Navratri, 94.3 My FM launches a new Navaratri special CD dedicated to â€?Maa Durga’ in association with T-Series named as Navratri special Part II this year. Navratri special Part II CD comprises of 12 soulful bhajans of Maa Durga by famous and renowned singers like Narendra Chanchal, Anuradha Paudwal, Lakhbir Singh Lakka, Saleem, Sonu Nigam and Babla Mehta.
My FM has been celebrating the spirit of the Festival of Navrati with full enthusiasm and great zeal. Last year also, My FM came up with an audio CD which included the â€?Varnan’ of nine incarnations of Maa Durga, alongwith the Shlokhas chanted in Sanskrit. The special Navratra CDs would be gifted through on-air interactions, quizzes and contests for listeners These CD’s would also be gifted to winning participants at various Garba Festivals to be held in the country majorly in cities like Ahmedabad, Bhopal, and Surat.
Commenting on this activity 94.3 MY FM Synergy Media Entertainment Ltd COO Mr. Harrish M. Bhatia said, The initiative of launching the CD is our sincere effort to pay respect to Maa Durga and the religious sentiments of our listeners. MY FM is a brand that truly understands the audience and their needs and through this initiative we would like to reinforce and strengthen the special bond that we share with our listeners. Last year also MY FM had launched the CDs during the Navratra and the audiences were moved by our initiative which is why this year too we have launched the CDs. We wish all our listeners and the country at large a very happy Navratri…