Music Choice Unveils New Original Show – The F Word Featuring Adam Lambert

Mumbai: Music Choice, the multi-platform video and music network, today unveiled its latest show – The F Word. The show will debut for free On Demand and feature global superstar Adam Lambert in its debut episode. Fame. Every artist wants it. But once they have it, how do they handle it? The F Word focuses on the total picture of being famous, giving fans the inside story from the artists themselves. Featured artists reflect on their fame — from the highs and lows to everything in between.

Global superstar Adam Lambert’s sophomore album, TRESPASSING, just debuted at #1 on the Billboard Top 200 chart and #1 on the Billboard Digital Albums Chart. TRESPASSING, which was released on RCA Records/19 Recordings on May 15th, was executive produced by Lambert and has been met with incredible critical reviews. Lambert’s current single, the explosive “Never Close Our Eyes,” was written and produced by Bruno Mars and Dr. Luke, and is currently cruising up the charts having just impacted at radio.

Since the release of Lambert’s debut album, For Your Entertainment , in 2009 it has sold nearly 2 million copies worldwide. Lambert was nominated for a Grammy for Best Male Pop Vocal Performance for “Whataya Want From Me” in 2010 and also released the Glam Nation Live CD/DVD and Acoustic Live! EPs. He is first American Idol to ever tour the world in support of their debut album in the year following their IDOL season.

The show will also appear in a special category entitled “Celebrate Equality” during June’s Pride Month. Also included in the folder are videos from artists who promote self confidence and inner pride including Lady Gaga, Bruno Mars, P!nk, Katy Perry and more. To help educate and inspire tens of millions of Music Choice viewers, a :45 second Public Service Announcement (PSA) from Cyndi Lauper’s True Colors Fund will appear directly following videos in the category The PSA’s are part of its Give A Damn Campaign and feature Elton John, Ricky Martin, Kim Kardashian, Jason Mraz, Sharon & Kelly Osbourne and many more.

The F Word is a 15-minute show that focuses on the total picture of being famous. Additional artists to be featured this season include: Bow Wow, Cobra Starship and more. MC On Demand is the #1 On Demand Network with 1.3 billion annual views. It is currently available in 51 million households. MC’s exclusive originals get music fans acquainted with the artists they love — and help them discover new favorites. Popular music shows include Live Undefined, Cosigned & Decoded. Each show is meant to help aid consumer music discovery and provide a way to experience music in their daily lives.

About Music Choice:
Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices. MC programs dozens of uninterrupted music channels; produces MC Originals that feature today’s hottest established and emerging artists; and offers thousands of music videos. MC is a partnership among subsidiaries of Microsoft Corporation, Motorola, Inc., Sony Corporation of America, EMI Music and several leading U.S. cable providers: Comcast Cable Communications, Cox Communications and Time Warner Cable.

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