MUMBAI: M3X Media, Inc. (www.mthreex.com), a private digital entertainment, multimedia technology and services company, today announced it has signed agreements with J. River, Inc. (www.jriver.com) and The Orchard(TM) (NASDAQ: ORCD) , two of the largest music content providers to digital entertainment services.
Under the terms of the agreements, M3X Media will integrate the tens of thousands of titles of virtually every genre of music from the digital libraries of J. River, whose content is sourced from MediaNet, and The Orchard into its revolutionary GruvMe digital platform. GruvMe is the first service that brings music, videos, interactive games and social networking to a single platform to uniquely serve the emerging converged entertainment lifestyle.
“M3X Media’s GruvMe holds much potential both as a business mechanism and as an exciting service for consumers of all ages and interests,” said Jim Hillegass, J. River’s founder and CEO. “J. River is pleased to provide a digital content solution to such a cutting-edge entertainment vehicle.”
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Beyond combining most forms of popular digitally-based entertainment, the GruvMe service is extremely flexible and versatile. It operates on PC- or Mac-based computers and turn most cell phones, PDAs, smart phones, like Blackberry, or iPods and other MP3 players into on-the-go entertainment systems. In addition, the service can be accessed on PS3 or Wii consoles.
GruvMe is currently undergoing a semi-public beta and programming refinements to ensure all features and functions will be fully enjoyed by consumers everywhere with its launch, expected by mid-year.
“The confidence shown by MediaNet Digital and The Orchard to entrust their superlative music libraries is gratifying,” said Jim Devericks, M3X’s chairman and CEO. They represent the biggest and best selection of music content and M3X Media is thrilled to make it all available on the GruvMe service.”
