New Delhi: 92.7 BIG FM’s Delhi station is to give its listeners a complete rundown on latest fashion tips and juicy insights straight from the ramp of â€?Pearls Delhi Couture Week 2010.
92.7 BIG FM is the official radio partner of this fashion extravaganza that benchmarks the fashion trends of the season and brings it live on radio.
Sparkling with the live energy 92.7 BIG FM’s partnership with the Pearls Delhi Couture Week (PDCW) underlines the station’s commitment to its urban audiences of giving them the hottest and hippest updates of various events taking place in the city. The partnership is aimed at increasing direct engagement for its listeners with designers, models and celebrities.
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92.7 BIG FM booth at PDCW will update the listeners on the hottest happenings through the eyes of the RJ. The station will create special promotional programs to keep the listeners across the city in tune with interesting takes, designers’ bytes, and sizzling party insights during the Couture week. The station will also provide live action by giving the listeners a peak into the green room, model interactions and interviews with celebrity guest present at the fashion show.
Commenting on the tie-up, 92.7 FM Station Head Ashwin Padmanabhan said, 92.7 BIG FM is the fastest growing station for urban audiences. We are committed to providing relevant and exciting programming for our listeners. The live coverage of â€?Pearls Delhi Couture Week’ will enable us to present the hip and the hottest in fashion to the discerning and extremely fashion conscious audiences of 92.7 BIG FM Delhi. We hope the mix of chart topping music and heart stopping fashion trends will make an irresistible combination for listeners….
