MUMBAI: Sony Ericsson has announced two new products into its mobile music range looking beyond music into 2009 to offer the most state-of-the art mobile music experience.
The W705 Walkman phone and Wireless Home Audio System MBS-900 were unveiled in conjunction with the MTV Europe Music Awards where Sony Ericsson is one of the main sponsors. The latest products underpin Sony Ericsson’s commitment to provide consumers with an enhanced mobile entertainment experience however they choose to consume media.
Using Wi-Fi to connect to broadband hot spots, consumers can use their W705 to go online for the best songs or most popular YouTube video clips or stream tunes wirelessly to the stylish MBS-900 speaker via Bluetooth. With Clear Bass, Clear Stereo and premium headphones, the W705 delivers a sound that has crystal clear clarity and is dynamic, rich and natural.
We’re really proud of what we have achieved in 2008 with our market leading mobile music range, said Ben Padley, Head of Global Music Marketing at Sony Ericsson. Combining premium design and best-in-class sound quality with super-fast access to a host of digital content whether it be from PlayNow arena or via the web, we really are offering the most feature-rich mobile music experience available today….
The W705 features the same sound quality as the W980 Walkman phone which was rated best audio experience… in a trial conducted in Germany by TESTfactory. The W705 includes popular Walkman features such as the music recognition application TrackID, SensMe, for matching your mood to the music and Shake control to change tracks with the flick of your hand.
Also available on the W705 is PlayNow arena which provides a full range of mobile entertainment – unique themes and wallpapers, ring tones, a wealth of free content and DRM-free music tracks and TrackID charts from around the world.