MUMBAI: With the onset of the festive season, Fever 104 FM has launched a unique musical promotion in Mumbai. Fever Hot 20 Housie gives listeners a chance to win by simply tuning in to the station.
To play listeners must download their housie… ticket by sending a simple SMS to the station. On receipt of this SMS each player is sent a distinctive ticket for that hour with three song names. Listeners must tune in to Fever Hot 20 Housie on weekdays between 7pm-8pm and 8pm-9pm to match their songs to the songs played on-air.
Every player who matches one song qualifies to win an iPod and players who match all three songs qualify to win a digital camera or the grand prize – a Bajaj Platina bike.
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The promotion has received tremendous response with thousands of listeners tuning in daily to participate and win! Fever Hot 20 Housie will go on till 12th September 2008.
