MUMBAI: Vivanta by Taj – President, Mumbai, in association with the DJ Dispensary, UK, is back withSound Lab, a school created with the intention of letting aspiring DJs get into a fun classroom mode and experience a brand new spin on the art of DJing. The thirdseason of Sound Lab is scheduled at Vivanta by Taj – President, Mumbai’s hip,contemporary Asian bar Wink, from 16 October to 18 October 2014. Priced at INR 18,500 per day, the 3-day retreatwill be taught by expert DJ tutors Matty Wainwright and Phil Cooper and will incorporate packages for both resident and non-resident guests. The spin doctors will also conduct express sessions priced at INR 9,200 per hour.
Commenting on the association, Vivanta by Taj – President Mumbai GM Pankaj Sampat says, “Music isan integral part of the Vivanta by Taj ethos and we ensure that this reflects consistently in the initiatives we undertake across our hotels. In keeping with the young energy and vibe of Vivanta by Taj – President, Mumbai, we are happy to launch the third season of Sound Lab in partnership with the renowned DJ Matty and his DJ Dispensary, UK. We are delighted to offer our guests the opportunity to learn the art of DJingand we welcome all keen music enthusiasts to participate in these workshops.”
Sharing his thoughts on the third season of Sound Lab, DJ Matty Wainwright, says,”We’re very excited to be revisiting Vivanta by Taj – President, Mumbai and are really looking forward to catching up with some of our previous retreat attendees as well as a whole new batch of music lovers! The DJ Dispensary aims at giving participants a sneak preview into the art of DJing with a brief history lesson in the form of the independent documentary film ‘Maestro’, (which explores the history, roots and spirit of New York’s House Music scene from disco to the present day) equipment familiarisation and beat matching. From a personal viewpoint, the Vivanta Sound Lab series powered by The DJ Dispensary aims to give its participants a clear understanding of what it takes to stand in a DJ booth and present a personal musical account of yourself with a strong emphasis on reading the crowd and building a set.”
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With this new initiative, Vivanta by Taj aims to keep up with its ‘bon vivant’ ideology, which centers round appreciation for the finer
things in life, highlighted by experiences that burst with vividness and vivacity. Exercising its core values of creativity, radiance and vibrancy, Vivanta by Taj has successfully upped the social quotient of its bars by launching industry leading properties like Divas of Rock, Urban Folk, Urban Tease with Blue Frog, Trip Tease with the Comedy Store, DJ Concept Nights – Ladies nights, Hollaback Fridays and services like Night Riders.
Sound Lab master classes are an ideal platform for the modern music lover, the artistically curious and adventurous vacationer to learn the art of DJ’ing. For more information, follow @djdispensary on Twitter and /thedjdispensary on Facebook. During the Sound Lab series, follow the hashtag #VivantaSoundLab on Twitter for the inside scoop between beats at the spin clinics.
