MUMBAI: In what can be called as one of his best live performances, KK enthralled Goa at the launch of Radio Mirchi’s live performance property Mirchi Live which was presented bySeagram’s Imperial Blue Superhits Music CDs. A packed hall of audience at Dr. S. P. Mukherjee indoor stadium, Taleigaon, was treated to some of the best songs performed by the Bollywood crooner.
The charismatic KK got the Goan audiences crazy with dance numbers like ‘It’s the time to disco’ and ‘Dus bahane’ and got them swooning to his love ballads like ‘Zindagi Do Pal Ki’ and ‘Tadaptadap ke is dil’. But as expected the crowd warmed up to the highlight of the evening when he performed ‘Pal’ his evergreen love song.
Commenting on the performance ENIL Chief Operating Officer Hitesh Sharma said, “We are thrilled by the manner in which the people of Goa came together to make this launch a huge success. Radio Mirchi’s IP team endeavored to deliver delight to music lovers with Mirchi Live and give them a more enriched musical experience. I am proud to say that that is exactly what we have achieved with this property launch. We look forward to drive this initiative harder and make Mirchi Live the premier destination for live performances for music lovers. ”
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Pernod Ricard India Marketing GM Raja Banerji said, “Over the years, Imperial Blue has been associated with music. We have predominantly promoted leading singers and their music across the country. Goa has been a very important market for us and our association with Mirchi Live reinforces our commitment towards our discerning consumers as we showcase some of the best singing talents here.”
Even the charismatic KK was short of words after the performance. He said “This performance has been very special to me. I felt wonderful and was able to give my best because the crowd really got behind me and warmed up to me which made me feel at home. I felt like my songs connected with each and every one in the audience. I dedicate this performance to the people of Goa who know how to truly appreciate a musician and his work.”
