MUMBAI: Audiosocket, a collective of forward thinkers, tech junkies and music snobs, today announced a partnership with MOFILM, the world’s leading crowdsourcing agency. MOFILM has a global community of filmmakers that create ads for today’s top brands. The company helps produce thousands of films per year and this tremendous growth is driving an ever-increasing demand for quality music that can be used within these campaigns. Filmmakers and brands using the Audiosocket powered “MOMusic” platform will now be able to directly license music from the Audiosocket catalog, featuring thousands of high-quality tracks from independent bands and composers.
MOFILM has partnerships with the largest brands in the world, and these brands are pumping out content at an accelerated rate, creating an intense and acute need for high-quality music. Audiosocket solves this need with its high-quality catalog of 37,000 songs that come from more than 2,200 artists. By partnering with MOFILM, Audiosocket opens up potentially massive new revenue streams for both Audiosocket, and for the artists themselves. Audiosocket’s artists now have exposure to new global distribution channels and visibility within the world’s leading brands.
“MOFILM joining forces with Audiosocket is a huge win for our filmmaking community, our clients and the Audiosocket artists,” said Jeff Merrihue, co-founder and CEO, MOFILM. “Our mission is to help creative people around the world showcase their talents to get noticed and get famous which we do by exposing great creative to the world’s biggest brands. Audiosocket shares our vision to support the creative community, and they’ve built an indie music powerhouse with a robust technology infrastructure. This is a huge opportunity for our filmmakers, for their artists, and for the brands we work with.”
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The MOFILM content partnership follows Audiosocket’s introduction of its innovative new platform, MaaS™ (music as a service). Fundamentally built for easy, plug and play integration into third party photo and video sharing services, gaming platforms, digital agencies, and social networks, MaaS introduces a new way to license music for all media. In working with Audiosocket, artists receive tremendous exposure through the crowd-sourced brand campaigns and open powerful new revenue streams to their work.
“We’re thrilled to be partnering with MOFILM,” said Brent McCrossen, co-founder and CEO, Audiosocket. “They’ve developed a powerful business model and have cultivated a valuable community of filmmakers. Together we serve as the connective tissue, bringing our musicians and their filmmakers together to create sensational content for the world’s largest brands. Audiosocket’s mission is to bring today’s top-notch emerging artist to the forefront. Partnering with MOFILM furthers this objective and provides ultimate value to the artists that we represent.”
