NEW DELHI: 92.7 BIG FM New Delhi has come up with an innovative campaign called BIG Ishqiyan to help its listeners woo their loved ones in style.
The Station is asking listeners to send in their love stories which are or were like a typical Bollywood story, with the candy floss romance, twists, separations, and reunion to 92.7 BIG FM. Four couples will be selected basis the best Bollywood Ishtyle for a BIG date reward.
The couples will be taken to Ramada Plaza in a luxury car where they will spend an evening having drinks and dinner. The best love story will be selected for a grand prize.
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The radio station also has a line up of activities guaranteeing the highest excitement levels to its listeners where they get to also celebrate Rose Day, Teddy Dayand Propose Day. To celebrate Rose Day and Teddy Day, RJs of 92.7 BIG FM Delhi are going on-ground to give Roses to listeners and Teddy on Teddy Day respectively. Even on Propose Day, the RJs will help listeners propose to their beloved through songs and messages.
Commenting on the Valentine’s Day promotions, Sudha Sadanand, Radio Operations Head, Delhi, says, Through the BIG Ishqiyan campaign, we are giving our listeners an opportunity to celebrate the occasion of love… Our on-air and on-ground packaging has been innovatively put together to celebrate not only Valentine’s Day but also Rose Day, Teddy Day and Propose Day. The icing on cake will be the grand prize where 4 couples will be given the opportunity to go on a BIG date….
