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Fever FM registers highest TSL in three cities

RnMTeam by RnMTeam
August 3, 2015
in Biz, biz_keyword, biz_resources, radio, Radio Mirchi, Radioandmusic.com, RAM, Resources
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Fever FM registers highest TSL in three cities
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MUMBAI: According to the RAM statistics for week 29, Radio City Bengaluru registered the highest TSL of 9.18, market share of 21.5 per cent and TARP of 2.4 per cent. The second highest in the city was Big FM with a market share of 20.5 per cent and TSL of 8.08. It was followed by Fever FM in third, which registered a TSL of 7.28 and market share of 12.8 per cent. However, Radio Mirchi, which registered a market share higher than that of Fever FM (17.8 per cent), witnessed a lower TSL (7.26) as compared to Fever FM.

In Mumbai, Fever FM registered a TSL of 5.57, market share of 13.4 per cent and TARP of 1 per cent. Big FM came in second with a TSL of 5.55 per cent in the city, followed by Radio City, which despite having the highest market share (17.6 per cent), registered TSL of 5.13. In terms of market share, leader- Radio City was followed by Big FM, Radio Mirchi, Fever FM and Red FM.

In Delhi, Fever FM once again registered the highest TSL of 5.11, market share of 19.2 per cent and TARP of 1.4 per cent. Big FM followed with a TSL of 3.46, and close behind it was Radio City with a TSL of 3.38 and Radio Mirchi with a TSL of 3.22. Fever FM, which had the highest market share was followed by Radio City, Big FM, Radio Mirchi and Red FM, with market shares of 12.5, 12.5, 11.4 and 10 per cent, respectively.

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In Kolkata, Fever FM registered a TSL of 5.01 per cent, followed by Aamar FM with a TSL of 4.28. Meanwhile, Radio Mirchi, which had a TSL of 4.26, registered the highest market share in the city (19 per cent). It was followed by Big FM, Fever FM, Oye FM and Aamar FM, which are among top five radio stations in the city.

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